Creator Brief
Thank you for creating with us. CORAZ is a women's apparel brand making polished everyday pieces with support built in, so you can get dressed and go.
The Cora Zip-Up Tank has a built-in shelf bra. The Cora Skirt has built-in shorts and two hidden pockets. Your video helps women who have never tried CORAZ see how the pieces fit, feel, and hold up on a real body.
Before you film
CORAZ is pronounced “KOR-uhz,” like “Cora's.”
01
Your gifted outfit and commission
The Cora Zip-Up Tank and Cora Skirt are yours to keep. You'll also get your own CORAZ link, which earns you 10% commission on every sale through it. Your followers get 15% off their first order through the same link.
The tank and skirt are made in different fabrics, so the same color can look slightly different side by side. That's why we suggest contrast pairings, like Soft Ivory with Black or Espresso with Soft Ivory, when we confirm your sizes.
Your link is set up through Shopify Collabs. You'll receive an email invitation from Shopify to join the CORAZ Creators program. Accept it, and your link will appear there. It takes people to the Zip-Up Tank page. You don't need to add it to your video or stories. Share it whenever you'd like.
02
Your video
The specific deliverable for your video is the one we confirmed with you in your direct messages. Please post it within 14 days of receiving your outfit. This brief covers how to film and talk about the pieces, whatever your format.
Send it to us before you post. Email the original video file (full quality, not a screenshot or a DM) to hello@wearecoraz.com. We'll review it and reply with any notes. Post once we've approved it.
Nice to have: posting as an Instagram Collab with @wearecoraz, so your video shows on both pages. Not required unless we agreed on it in your messages.
Feedback and changes: if something in your video doesn't match this brief or the product, we'll send notes. You'll get up to two rounds of notes, and any changes should be done within the same 14-day window.
03
What to show
Keep it simple. The video should feel like you, not like an ad. Where it fits your video, these moments help viewers decide:
✓ The fit from the front and the back, in natural light.
✓ The pieces moving with you: reaching up, bending down, sitting down.
✓ The built-in support, described in your own words. Say how it feels.
✓ A close-up of the fabric, if it fits your video.
Optional: the Cora Skirt's built-in shorts and two hidden pockets, if they fit your video. Show them moving, sitting, or with a phone in a pocket.
04
How to talk about CORAZ
Say
Pronounced “KOR-uhz,” like “Cora's.”
Describe us however fits your voice: “a women's apparel brand,” “elevated basics,” or “polished everyday pieces.”
Say “tank,” “skirt,” or “top.”
Use your own words. It's fine to say what you would change.
Please avoid
Calling CORAZ activewear, athleisure, gym clothes, or a workout set.
Calling the tank and skirt a matching set.
Claiming performance we haven't tested, such as sweat-proof, moisture-wicking, or stretch. Describe what you see and feel.
05
Styling and setting
Works best
Natural light and calm backgrounds.
Neutral or muted pieces with the outfit, such as denim, white, black, beige, brown, or grey.
Please avoid
Bright or neon colors, loud prints, busy backgrounds, and heavy filters.
06
How we use your video
We may share your video on our channels.
We may run your video as a paid ad for up to 90 days from the day it goes live.
Your post stays on your account. We can keep sharing it on ours.
If you ever want a video taken down from our accounts, tell us and we'll remove it.
Disclosure
Use the platform's paid-partnership label or #gifted, and note that you earn commission with #ad or “commission link.”
Questions? Message @wearecoraz or email hello@wearecoraz.com.
Thank you for making this with us.